About the Company:

Mars Wrigley is a global leader in confectionery and pet care, with a vast portfolio of iconic brands such as M&M’s, Snickers, and Pedigree. Operating in over 180 countries, the company employs thousands of people across a wide range of operations, from manufacturing to marketing.

With such a large workforce spread across multiple regions, Mars Wrigley faced the challenge of optimizing its HR processes to improve efficiency, enhance employee engagement, and streamline talent management across locations. The company needed a flexible HR solution that could adapt to regional needs while maintaining consistency in global policies.

To achieve this, Mars Wrigley partnered with NeuroTal to implement an AI-driven platform designed to improve HR operations, boost workforce satisfaction, and support long-term growth.

Challenges

Mars Wrigley faced several key challenges that impacted both operational efficiency and employee engagement:

challenges

High Volume of HR Operational Tasks

With a global workforce, Mars Wrigley’s HR department struggled with time-consuming, repetitive tasks, which led to inefficiencies and rising operational costs.

Employee Engagement and Satisfaction:

Maintaining consistent engagement across regions and ensuring high levels of satisfaction among employees was a complex task that required a more personalized and responsive approach.

Data Accuracy and Compliance

Ensuring the accuracy of employee data and compliance with regulatory requirements across multiple geographies added significant pressure to the HR team.

Learning and Development

Mars Wrigley wanted to offer personalized career growth opportunities but needed a streamlined system to track employee learning and development.

NeuroTal was brought in to address these challenges with cutting-edge solutions that could enhance efficiency and drive engagement across Mars Wrigley’s global operations.

The NeuroTal Approach

NeuroTal partnered with Mars Wrigley to revolutionize their HR processes, utilizing its AI-driven platform to deliver innovative solutions across key areas:

neurotalApproach

Automating HR Operational Tasks

NeuroTal’s platform automated over 85% of Mars Wrigley’s HR operational tasks, including onboarding, talent management, and compliance checks. This dramatically reduced the time and effort required to manage HR functions, allowing the HR team to focus on strategic initiatives.

Enhancing Employee Engagement

The platform’s user-friendly design and personalized engagement features resulted in a noticeable increase in employee engagement across the company. Employees were more involved, motivated, and satisfied with their roles.

Streamlining Learning and Development

NeuroTal introduced a personalized learning and development module, providing employees with tailored training programs and career development opportunities. This significantly improved employee participation in training, enhancing overall skill development.

Improving Data Accuracy and Compliance

NeuroTal’s platform ensured data accuracy by reducing HR data errors to less than 2%, ensuring compliance with local regulations. The platform also provided automated compliance checks, ensuring zero violations of regulatory requirements.

Result:

The partnership between Mars Wrigley and NeuroTal delivered outstanding results across multiple metrics, transforming the company’s HR operations and employee engagement strategies:

Operational Efficiency

The platform automated over 85% of Mars Wrigley’s HR operational tasks, leading to a 30% reduction in operational costs. By automating key functions like onboarding and talent management, NeuroTal enabled Mars Wrigley to operate more efficiently, redirecting resources toward more strategic efforts.

User Engagement

The user-friendly design and comprehensive features of the platform led to a 40% month-over-month increase in employee engagement. Employees and HR managers found the system easy to use, and the platform’s personalized features encouraged greater participation and trust in HR processes.

Learning and Development

NeuroTal’s learning and development module led to a 50% increase in employee participation in training programs, fostering significant skill development and career growth opportunities for employees.

Data Accuracy and Compliance

The error margin in HR data management was reduced to less than 2%, thanks to the platform’s advanced data handling capabilities. Additionally, zero instances of regulatory violations were reported, affirming the robustness of the automated compliance checks.

User Satisfaction

The platform received overwhelmingly positive reviews from employees and HR managers alike, achieving a Net Promoter Score (NPS) of over 80. Mars Wrigley’s workforce highlighted the platform’s ease of use, comprehensive features, and the efficiency it brought to HR processes.

Business Impact

From a business perspective, the platform not only enhanced operational efficiency but also reinforced Mars Wrigley’s commitment to employee development and sustainability. These improvements positively impacted the company’s bottom line while aligning HR strategies with long-term growth objectives.

Technological Benchmark

NeuroTal set a new technological benchmark for Mars Wrigley’s HR operations. The integration of real-time analytics, secure data architecture, and user-centric design allowed Mars Wrigley to seamlessly solve complex HR and talent management challenges. The platform now serves as a case study in how advanced HR technology can drive business success.

NeuroTal’s collaboration with Mars Wrigley redefined the company’s approach to HR and employee engagement. By automating critical HR tasks, enhancing employee satisfaction, and improving compliance, NeuroTal’s solutions helped Mars Wrigley achieve operational excellence and foster long-term employee growth. The results speak for themselves, showcasing how the right technology can transform not just HR operations, but the entire employee experience.

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